To protect our environment, American Eagle invests in new ways to reduce the amount of water and energy needed to produce our paper products—while at the same time minimizing any pollution produced during the manufacturing process. Keeping our local environment healthy is just as important as protecting our global environment. After all, our families and friends hunt in the lands and fish in the streams of central Pennsylvania.
Finally, there are many myths about recycled paper products that simply aren’t true. American Eagle wants to educate purchasers and consumers so they understand that today’s recycled products are far superior and economical than the recycled products from twenty years ago.
Paul Hawken, in his book The Ecology of Commerce, states "Business is the only mechanism on the planet today powerful enough to produce the changes necessary to reverse global environmental and social degradation. Doing that will depend in large part on the willingness of customers to change what they buy, how they buy, and from whom they buy their products and services."
To learn more about the environment benefits of recycled paper, download this newsletter from the Environmental Defense and the Alliance for Environmental Innovation.